CardioGraphe
The configuration of one panel and a screen (as opposed to the orthodox two panels and a screen) offered a unique opportunity for an asymmetrical design. Asymmetry will usually create a dynamic look and will evoke drama. We spent a lot of effort looking for the right amount of visual impact, while trying to stay calm, and avoiding a decorative feel. As in most cases, the challenge was the dosage between novelty and familiarity. We used flowing lines and soft forms, while retaining a certain visual tension, achieved by geometrical and "dry" separating lines.
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